Adidas & Celta Vigo End Kit Deal, Hummel Takes Over

Jun 3, 2024

by Chris

Update: RC Celta and Hummel have announced a partnership for the next five seasons, until the end of the 2028-29 season. Hummel will supply the playing, training, and lifestyle kits for the first team, as well as for the club's other sporting sections and youth categories.

The press release mentions lifestyle kits from Hummel, which will surely be interesting to see. We also expect Hummel to provide Celta Vigo with 100% bespoke kits, even though nothing has been officially announced by the parties about the kits yet.

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31 May 2024: Surprise: Adidas & Celta Vigo End Kit Deal, Hummel to Take Over

After eleven years, Adidas and RC Celta have decided to end their sponsorship agreement at the end of the 2023-2024 season. The end of the deal comes ahead of time and, therefore quite surprisingly - the deal was valid until 2025 but now has been terminated one year early.

Celta Vigo changes its kit supplier very rarely, and nobody saw the end of the Adidas deal coming. The Spanish club only had three different kit brands in its long history - Adidas (1982-1986 plus 2013-2024)), Umbro (1986-2010), and Li Ning (2010-2013).

Celta Vigo Says Goodbye to Adidas as Kit Supplier, Hummel to Make Celta Vigo Kits from 2024-25 Season

Celta Vigo released a nice graphic to say goodbye to Adi. Celta is grateful for the long and successful collaboration that has led to many great moments, including the recent celebration of RC Celta's centenary. Adidas did provide Celta with semi-cutom kits.

According to reports from Spanish specialists ElDesmarque, Celta Vigo's kits from the 2024-2025 season will be made by Hummel. Hummel will make Celta's kits in a five-year deal, until 2029.